Ashanti Dickson


Ashanti is the Founder and CEO of Legacy Concepts. She has worked in the sports and events industry over 11 years. Before this she has successfully built and sold businesses both in the UK and Europe including being a media owner. She was working with the legendary Jonah Lomu at the time of his death and orgainsed his UK tour during the Rugby World Cup. She was also in the process of setting up his global sports academy at the time of his death.


She is a highly qualified and experienced in business development and sponsorship. Her core strength is in event management and strategy having worked with global brands such as Barclays Bank, the SAS, various print media owners BBC and ESPN Sport. She is a serial networker with superb commercial contacts globally across sport and music.


Ashanti current portfolio of international projects includes working with Sport on a variety of football projects and the development of the WCWT program. 


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